As east coast transplants we quickly learned that it was easier to sell a script in this town than find good quality soft serve ice cream. How could it be so difficult? After complaining about it to our friends and family back home for the past 15 years, we decided to do something about it. Our goal with CVT Soft Serve is to bring Los Angeles the highest quality east coast soft serve ice cream, and show a town full of smoke and mirrors just how much frozen yogurt sucks. If you’re gonna treat yourself, treat yourself!